Sunday, February 28, 2016

How Facebook’s ‘Reactions’ Will Change the Game – An Overview for Marketers


These are Facebook’s new Reactions - which, to some, aren’t all that new. Facebook started testing Reactions over four months ago, rolling them out to users in Ireland and Spain, two nations chosen for very specific purposes within the framework of the development process (Irish and Spanish users have fewer international connections, on average, while Spain enabled Facebook to test how the Reactions would be used in a country where English was not the dominant
language). But to the rest of the world, this week was the first time we got to see Facebook’s new, emoji-inspired response buttons, providing people with more ways to quickly and easily respond to Facebook posts. - See more at: http://www.socialmediatoday.com/social-networks/how-facebooks-reactions-will-change-game-overview-marketers#sthash.nKuBYqsN.dpuf


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